Williams: Speculating for future success

Williams: Speculating for future success

Williams is about to become the first Formula 1 team to float on the stock exchange, but why is it doing it? Jonathan Noble investigates what one of the sport's greatest names stands to gain by selling shares in itself, and how it plans to return to the glory days of the past

It has been a good topic for dinner debate over the years – what was the key mistake Williams made that turned it from a championship dominating force in the mid-1990s to a team that is currently going through its longest ever victory drought?

One strong theory is that it should have bent over backwards to give a shareholding in the outfit to design genius Adrian Newey when he was onboard and helping pen the mighty machines that made the outfit a regular McLaren and Ferrari beater.

To continue reading this feature...

You must have an AUTOSPORT+ subscription. Prices start from just $1.50 per week and give you full unrestriced access to all news and features. View package options? Magazine subscriber?

AUTOSPORT+

from just $1.50 per week

  • Get unlimited access to AUTOSPORT with news and views from the paddock
  • Enjoy AUTOSPORT+: subscriber-only analysis, comment and top-quality pictures
  • Explore every F1 stat in the world’s best motorsport database

Pay as you go

Read this feature right now for just

$1