Why Caterham makes sense for Team Lotus
Team Lotus owner Tony Fernandes has realised his dream of becoming a car constructor with his acquisition of Caterham Cars, but as Jonathan Noble explains, the billionaire has also pulled a smart move in his battle to establish a brand in F1
The key to any successful business is always to be one step ahead of the opposition. Team Lotus's chief Tony Fernandes does not quite stick to that mantra though – because he always seems to be at least six paces ahead of the rest of the world.
Fernandes is a man not afraid to seek out opportunity in any circumstance. That is why he launched AirAsia at the very time that airlines appeared to be on their knees – just days after the 9/11 terrorist attacks.
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